Joan Kopp specializes in Strategic Market Planning and Analysis. Joan’s career covers a broad range of disciplines including Marketing, Marketing Research and Analysis, Supply Chain Strategy and Program Management.
Most recently Joan led a multi-million dollar project focused on integrated demand planning/forecasting for the Gillette Company. Prior to joining Gillette, Joan has held several progressively responsible positions with Polaroid Corporation in Marketing Management and Strategy development. In this capacity she led the development of the marketing database networks in the U.S., Canada, Europe and Japan which resulted in increased efficiencies across the breadth of the supply chain.
Joan has served as a visiting Professor of Marketing and guest lecturer at Simmons and Emerson Colleges and as a guest lecturer of International Marketing at Tufts University. Joan received her BA from the University of Toronto, Canada and a Masters degree in Project Management from George Washington University.